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[Solved] Facebook Ad Policy and Guidelines: Top 20 Reasons Why Facebook Ads Get Disapproved  

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In this post, you will discover the top reasons why facebook disapproves your Facebook ads and the solutions. Mean why you should also read Top Reasons Why Facebook Ads Account Get Banned/Flagged and solutions before reading this to have a better idea of what ads disapproval can eventually lead to if not checked well. Also, Top 100 Questions Nigerians Asked Frequently About Facebook Ads May be of interest to you as well.

Who Am I To Discuss This Facebook Ads Issues and Why You Should Listen?

I am Olasunkanmi Fakeye (Web, Digital Marketing, Crypto/Blockchain, SEO and Brand Consultant, Foskaay) and have been running Facebook ads since around 2012 and handled over 50 clients on Facebook Ads within and outside Nigeria via my Best Digital Marketing and SEO company in Nigeria, Foskaay. This is not to brag but to give you understanding that I know what am talking about here not just by Googling and then copy paste to look or pretend to be a Facebook ads pro.

The issues outlined and discussed in this article are based on over 7years experience seeing how Facebook ads have revolutionized over the past years to what it is today in Nigeria and beyond (Facebook ads works the same way everywhere thus this guide will be helpful for my non-Nigerian readers as well).

Everyone that had run Facebook in the past will agree with me that facebook ads is getting tougher day by day and gone are the easy set and forget days (I which they are back but they are gone). - Foskaay

Why Facebook Ads Get Disapproved are:

(1) Quality of images used for your Facebook Ads

(2) Quality of Video used for Facebook Ads

(3) Use of Facebook Ads banned words

(4) Use of Facebook Ad banned adult contents

(5) Use of flagged Facebook page for your Facebook ads

(6) Use of Facebook Ads banned illegal materials in your FB Ad

(7) Advertising China products of Brands in your FB Ads (must read by brainwashed mini importers flooding Nigeria)

(8) Your Ads got reported by Top Brands (Many don't know about this - you will be shocked it is happening)

(9) Your ads got reported by envious competitors (yeah, bad ass jealous guys)

(10) You set too lower CPC rate for your FB Adverts (rare though!)

(11) Use of symbols and punctuations incorrectly (before you ask if Facebook Ads is a dictionary, read this)

(12) Using Facebook or related images and Brand in your ads

(13) Using too much CAPITAL LETTERS in your Facebook Ads content

(14) Using and including Facebook Ads banned websites URL in your ads 

(15) Reusing Facebook Ads banned Facebook Page Name (Ones banned, is banned forever - see why?)

(16) Adding A banned Facebook account to your Facebook page used for FB Ads

(17) Using question-based words to start the text of your ad (This will amaze you- discovered by experience)

(18) Advertising already bastardised niches by Nigerians on Facebook ads (You know my people no dey take the last nahun 🤣 ... we fit bastardize any online platform at the 😒 little opportunity for Naija - No wonder Paypal Hooked us- See How To Open Verified Paypal Account in Nigeria Without Restrictions or VPN Here)

(19) Using Flagged Facebooked Ads Payment Card (remember the rule, once banned, it is banned for life)

(20) Add yours via comment based on experience with Facebook Ads

Those are the top reasons why Facebook usually ban ads based on my experience and I will discuss each of them as listed above in-depth with solutions to each to having a higher rate of approved ads than disapproved ads in your ads account.

So, let us get started with full details for each reason......I will be discussing each of them as an answer below so you can use the comment option under each answer to ask questions directly under the points.

 

This topic was modified 6 months ago 9 times by oskaaay

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

20 Answers

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(1) Quality of images used for your Facebook Ads

Facebook ads have image analysing tools which detect the quality of the image used in your ads to approve or disapprove it. For example, facebook only want text on your image to be less or maximum of 25% of the total image size but some do play smart and though since its an image it will be added to detect but FB ads tools are more sophisticated than that.

Thus, avoid using images with:

i. Too many texts

ii. blurry content

iii. irritating content like blood, accident scene etc.

iv. Before and after. Facebook does not like before and after images especially for those selling body treatment products 

 

If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

This post was modified 6 months ago 2 times by oskaaay

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

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(2) Quality of Video used for Facebook Ads

Just like the image, you need to understand that Facebook ads tech is sophisticated and the fact that you scale it once or twice does not mean you will all ways have a free day.

Avoid video with:

i. blurry quality

ii. too much of text (yeah fb is able to detect this also in videos - you can game them a bit by avoiding having the part of the video with much text from been at the beginning

if not you make it easier to detect)

iii. offensive videos content or promoting illegal products or services

iv. nudity or adult content

 

If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

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(3) Use of Facebook Ads banned words

If you use Facebook ads banned words in your ads its usually can't escape been disapproved. Some of the Facebook banned words are related to:

i. Profanity or abusive terms

ii. Racism related terms

iii. Adult, Nudity and Porn related words

iv. Political and violence-inciting words

v. over-promotional or promising words related to money making and investment

vi. Gambling and betting related words

If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

IMPORTANT:  You Are Welcome To Foskaayforum, To Start Earning Airtime, Data and Cash on this Forum  - Click Here To Get Started Instantly Now!

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(4) Use of Facebook Ad banned adult contents

Facebook ads frown at adults contents no wonder its one of the less bombarded popular ads platform with adult contents. It hardly could scale through and if it does, you will get bigger punishment for it the moment it is detected.

Avoid push or including the following in your ads:

i. Cleavage bearing images showing some sexually attractive and provocating part of women like the open top part of their breast, laps, stomach or the main one, main vagina

ii. Man's private parts like the penis to promote sexual enhancement products

iii. Porn and related video or images or text

 

If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

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(5) Use of flagged Facebook page for your Facebook ads

When you attempt using a Facebook page that was previously banned for violations automatically will cause ads been disapproved

Once you advertise and for what If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

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(6) Use of Facebook Ads banned illegal materials in your FB Ad

Including banned illegal materials in your Facebook ads.

Solution:

Avoid the following in your ads

i. Hard drug-related pictures or video

ii. Smoking/Alcohol drink or on display

iii. Other hard drugs like Marijuana

iv. weapons or content inciting their illegal use

Once you advertise and for what If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

0

(7) Advertising China products of Brands in your FB Ads (must read by brainwashed mini importers flooding Nigeria)

Most China products imported into Nigeri mimick the original brand by including their trademark logo, colour, name and others without been authorized or approved partners. Advertising such will put your ads at risk of disapproval. They now have agents on Facebook that monitors Facebook Ads and report them for violations.

Solution:
Avoid

1. Advertising copied brands from China like Rolex, Gucci and other popular brands products. 

11. Advertise only non-copied China products

Once you advertise and for what If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

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(8) Your Ads got reported by Top Brands (Many don't know about this - you will be shocked it is happening)

As discussed in No 7 above, if you violate copyright and trademark of any top brand in your business they are likely to report you to Google. I have had experiences of such with clients. Even one got a Facebook page over 20,000 likes deleted by Facebook. Thus, it's better to avoid it to keep safe on Facebook ads.

Once you advertise and for what If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

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(9) Your ads got reported by envious competitors (yeah, bad ass jealous guys)

Yeah, success at times breeds jealousy. There had been cases where other competitors could report you when they discover you are reaching and dominating more on Facebook ads platforms. 

Solution:
Avoid doing against FacebookAds terms so that if reported falsely, you can send proofs to Facebook and have your Facebook ads restored.

Once you advertise and for what If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

0

(10) You set too lower CPC rate for your FB Adverts (rare though!)

Yeah if your CPC is low, and your competitor bid higher, Facebook may disapprove your ads or not allow it in the first place.

Solution:

Don't be too stingy with your CPC. Better eave it in auto for Facebook to decide than manually setting one.

Once you advertise and for what If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

0

(11) Use of symbols and punctuations incorrectly (before you ask if Facebook Ads is a dictionary, read this)

Facebook Ads don't like using punctuations incorrectly.

Solution:

i. Avoid repetitive use on same or related punctuation make on the same paragraph.

ii. Use punctuation rightly

Once you advertise and for what If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

Get Quick Instant Loan Without Collateral Here Now

|| Start Travel/Visa Agent Biz With Less Than N20k

0

(12) Using Facebook or related images and Brand in your ads

Facebook Ads does not allow direct use of its name or brand on adverts. 

Solution:

i. avoid using the word Facebook

ii. Avoid FB

iii. Avoid having in boldly in your ads images or video

Once you advertise and for what If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

0

(13) Using too much CAPITAL LETTERS in your Facebook Ads content

Avoid all text in Capital letters. Naturally, it is hard for people to read and Facebook ads do not like it either.

Once you advertise and for what If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

IMPORTANT:  You Are Welcome To Foskaayforum, To Start Earning Airtime, Data and Cash on this Forum  - Click Here To Get Started Instantly Now!

==================================

Cheapest Hosting Among Top 10 Hosting in The World With 99%  Uptime, Unlimited Storage, Unlimited Website & Security For Less Than N1,900 per Month Only. Click Here For Details!

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(14) Using and including Facebook Ads banned websites URL in your ads 

Facebook ads are strict and hardly loss memory of banned website urls.

Solution:

i. avoid using url already banned on facebook ads

ii. use another url and link from there to the banned one instead of using it directly on Facebook ads

Once you advertise and for what If you have any question relating to this point don't reply as answer, just use the comment option below it to get a precise response from me easily.

I can help handle Web design, Digital Marketing, grow real followers on social media, whiteboard animation, crypto investments, blog and also offer TRAINING in all above mentioned and make money online guides.

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